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Item: 185259083181
eBay It is said that Chicago gum salesman Charles A. Brewer got the idea for the advertising punch board while watching a party game in which activities were decided by drawing paper slips from a hat. Brewer’s thought was to insert similar slips into holes in a thick cardboard or wood matrix. He and another Chicagoan patented the idea in 1904 as a cheap Mom and Pop version of expensive vending machine “trade stimulators,” gambling devices that were designed around gambling laws to give merchandise rather than cash. Brewer opened the C. A. Brewer “board and card house” on South Harvard Street in Chicago after World War I. The connection to Chicago was obvious and the punch boards became another clandestine gambling form in the city along with cards, casinos, lotteries, slot machines, and policy games. By the late 1930s, Americans were spending almost $750,000,000 a year on punch boards and coin machines. Not that Brewer’s mainly African American female workforce benefited from any of that revenue. Most were paid half the expected wages of men. While some merchants actually gave out candy bars for winning slips, most (including my grandfather) “exchanged” the right kinds of candy for money or more valuable prizes, like a Zippo lighter. The house of punch boards first started collapsing in 1942 when the Federal Trade Commission called the boards what they were, games of chance. Brewer and his successors fought the FTC into the early 1960s before going out of business. Sadly, state-controlled lotteries and scratch cards picked up their trade not long thereafter. Based on the model’s picture on the front and other information, this board probably dates to the late 1930s, before World War II. This board includes a tuck pocket on the back for the tiny metal punch tool needed to pop out the paper slips. It is a smaller board, measuring 8.5 x 5.25 inches (21.5 x 13 cm) and is about 0.75 inches thick (2 cm). All the slips are contained within although two of the holes are slightly dented on the front, two different ones on the back. The puncher appears to be included. It is in like new condition with a few small chips along the edges but no serious marks, dings, or damage This board is a perfect bit of décor for a recreated saloon or tavern, country store, grocery store, gas station, auto shop, or candy or soda store. It is easily framed or hung on a wall with one of those 3M Command hooks. It could go in a World War II-era pin-up girl collection as well. Shop our other advertising collectibles at www.ebay.com/str/agitpropshoppe FA223008
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